Photographic content is recommended to be provided as high-resolution raster files (this means the resolution is 300 ppi at the physical print size, and crisp and clear when viewed at a 400% zoom). Using a high quality image helps to ensure print results are crisp and clear.
Types of high-res raster files can include:
- Photoshop (.PSD) files
- .TIF files
- .PNG files
- Raster PDF files
- .JPG files
When sending artwork components – as well as assembled, completed dieline files – check that:
- There are no cut or crop lines included.
- All transparencies have been flattened.
- Text and Line Art follows our recommended guidelines.
- All images included are embedded, rather than linked.
To do this in Adobe Illustrator, right click the element(s) in the Links palette and select "Embed File(s)".